Here is the rare thing: Simple Flooring Company puts its prices on the page. Hardwood $10 to $19 per square foot, tile $13 to $25, engineered wood $6 to $14, laminate $3 to $6, vinyl $3 to $8, carpet $2 to $7. Labor-plus-materials bundles land at $1,999 to $2,299 after discounts. In a trade where "request a quote" is the default reflex, Simple Flooring Company posting numbers up front is enough on its own to make this listing worth more than a polite skim. The verdict is positive, with two caveats I will get to.

Start with the obvious strength. Most flooring contractors hide the price and pad the rest, so it is fair to ask whether the rest holds together once the numbers are out in the open. It does. Simple Flooring Company is based in Elk Grove Village, serving the Chicago area plus the north and northwest suburbs, and the catalog is genuinely wide without sliding into the say-yes-to-anything sprawl that usually comes with breadth. Hard surfaces cover hardwood, engineered wood, laminate, and vinyl in three formats: luxury vinyl plank in WPC and SPC, luxury vinyl tile, and vinyl sheet. Tile runs ceramic, porcelain, and natural stone. Carpet is itemized down to rolls, carpet tiles, stair treads, runners, and indoor-outdoor goods. That last detail is the kind of specificity most pages skip.

Water damage and refinishing

Two services push past plain installation. Floor refinishing and restoration treats an aging hardwood floor instead of ripping it out. Water damage mitigation targets a narrow, real-world panic: the property manager or condo owner staring at damage on short notice. Together they point to a shop that handles a floor across its whole life, well past the day it goes down.

The brand roster is Shaw, Mohawk, Pergo, Mannington, Bella Cera, and Hallmark Floors. That runs from budget laminate up through mid-range and higher-end engineered and hardwood, so a buyer has real room to move on price without changing contractors. Simple Flooring Company works with homeowners, condo owners, property managers, and commercial clients. Crews are in-house, not subcontracted, which is the difference between someone coming back to fix a bad seam and someone shrugging. There is also 0% financing on materials, useful when a project climbs into the thousands fast.

Then the warranties, and this is where Simple Flooring Company separates itself. Every Simple Flooring Company job carries a 10-year product warranty and a 12-month labor warranty. The product figure is mostly the manufacturer's. The labor one is the meaningful commitment: it puts in writing that the company comes back if the install fails, independent of any defect claim. Plenty of contractors quietly document only the manufacturer's coverage and leave their own installation off the page entirely.

Now the first caveat, and it is the showroom. Appointments only, Monday through Friday, 9 AM to 5 PM, no walk-ins. The phone number, full street address, and free-estimate form are all on the site, so reaching them is easy. Showing up is not. If you are the sort of buyer who wants to lay three samples side by side and stare at them under different light before deciding, the by-appointment format fights you, and the page never says whether a sample-comparison visit is even on offer. This suits a planned renovation, not a same-week scramble.

The reputation, on the other hand, is unusually solid. Google shows Simple Flooring Company at 4.8 stars across 203 reviews. A Trustindex aggregator returns a matching 4.8 from more than 200 reviews spanning multiple platforms. Top Rated Local lists 4.84 from 94 ratings across three verified sites. Angi carries positive written reviews, Houzz lists 5 out of 5, and the BBB gives an A+ with accreditation logged at the Elk Grove Village address. Four-plus independent platforms clustering within a hair of 4.8 is not the pattern you get from a single seeded burst. The company also claims 1,500-plus completed projects and 50-plus years of combined experience; those are self-reported, but they sit comfortably inside what the outside scores already make believable.

So: transparent pricing, a labor warranty with actual teeth, in-house crews, and ratings that agree with each other across every platform listed. The second caveat is the bundle pricing, which the page never pins to a date range, so whether $1,999 to $2,299 is a standing offer or a rotating promotion is anyone's guess until you ask. Neither caveat is a reason to walk. The practical next step is plain: call or send the free-estimate form, name your exact square footage and material, and pin down two things in that exchange, whether the bundle price still applies and whether you can compare samples on a single appointment. Get those answered and Simple Flooring Company is an easy shortlist entry.

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